Get to know Alex

About Face!® Finance Founder

Alex

I entered the military as an E-3 in 2011. I had zero idea what I was doing financially, having been given little to no financial education growing up - except parents who had tons of debt and terrible spending habits. In bootcamp, my Recruit Division Commanders (RDCs) told me to "only do 3%" and stick it in the G fund of TSP.

I wish I could go back in time....

My financial mistakes and lessons were painfully earned - but thankfully I embraced my past and promised to do better. I read every book imaginable, and consumed financial knowledge like it was my primary job. I took on a collateral duty mentoring other military members on their finances, and found a love for teaching and creating young future millionaires. I am still in the active duty military, having commissioned in 2023 after a brief 3 year period in the Navy Reserves, and I plan on going until retirement. I try my best to share my knowledge with servicemembers, and to let them learn from my mistakes so hopefully they aren't repeated.

Hard work has paid off. As of 2025, I am on track to retire with just over $6 million in investable assets. I have nearly an additional $1 million in real estate. I didn't get lucky, get an inheritance, or strike it lucky with crypto. In fact, quite the opposite (one of my lessons learned, for a blog story later...).

This path wasn't easy, and it took a lot of catching up thanks to my lack of knowledge at the time. I did the majority of the hard work while I was a junior enlisted. I started this website and endeavor to pass on the knowledge and lessons I gained to you and to the military community at large. I'd love to hear from you! Let me know what material or improvements you'd like to see!